The Major Thinkers

Explaining Who is Actually Behind Innovation. (my brutally honest opinion) Spoiler: They are not Managers and Talkers.

Antonio Scapellato
1 min readNov 28, 2023

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Steve Jobs — The Major Thinkers scapellato.dev

My Goal with the following article is to try to explain and to reflect about one of the most important topic on innovation.

“The Doers drive Innovation.”
I hear all the time: “I have a great idea for a startup! A new social/app/ai/crypto … But I have no idea what a line of code is, let’s find some cheap developer and let’s change the World”.

The people who say this, are totally wrong!

From Idea to shipping a product and iterating for years, there are so many layers of craftsmanship; the doer is the real innovator.

What I say to these people: Do you want to start a software startup? Learn to code. Let’s study all the technical knowledge behind that.

As a premise, I will quote Steve Jobs on the term “The Major Thinkers” and its inner meaning.

“Did Leonardo had a guy off to side that was thinking 5yrs in the future what he would paint and what technology he would use to paint? Of Course Not! Leonardo was the Artist but He also mixed its own paints.” — Steve Jobs

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